About Way

王創緯

AboutWay Wang

Director, cinematographer. Founder of HiKARI. Taipei.

Nineteen years in stills and motion. Started in wedding photography, then studio work, magazine and editorial photography, splitting time between Taipei and Shanghai. The work covers advertising, editorial portraits, fashion, beauty and celebrities.

In recent years the focus moved to motion: music videos, concerts, behind-the-scenes documentaries and brand films. Directing, shooting and editing, with a full crew on music videos. Music videos and behind-the-scenes for Warner Music Taiwan have been a constant.

Since 2026, AI is part of the workflow. Live action plus AI: filling shots that could not be captured, and seeing the film before the shoot day. Full AI: with no talent and no studio, still reaching a festival-ready standard. The rules are still the rules of filmmaking: screen direction, continuity, the physics of light.

Beauty photograph by Way Wang

Beauty · stills

AWARDS
YearAwardCategory
2013IPA International Photography AwardsProfessional · 4 Honorable Mentions
2013Px3 Prix de la Photographie ParisPeople's Choice · Press Feature Story 2nd
2013LICC London International Creative CompetitionProfessional Portraits · Honorable Mention
2016MIFA Moscow International Foto AwardsAdvertising Beauty · Honorable Mention
2016Taiwan Financial News Award

Clients

Warner Music Taiwan, Ogilvy, Ogilvy PR, Dentsu, United Communications Group, MSL, Red Peak New York, Lucky Sparks, Cité Publishing, CommonWealth Magazine, CommonWealth Publishing, Beauty Culture, UNIQLO, GU, Right-On, HIM International Music, Z11, October Mami, Tmall Global, EY, Hengleong, Sony Taiwan, Jabra, Jo Malone London, Braun

People photographed

Ko Wen-je, Stan Shih, Morris Chang, Masaaki Kanai (MUJI), Tadashi Yanai (UNIQLO), Toyo Ito, Chen Bolin, Vic Chou, Rainie Yang, Show Lo, Yoga Lin, Dee Hsu, A-Lin, Ella Chen, Darren Wang, Chen Jianbin, Ann Hsu, Jimmy Lin, André Chiang, Boon Hui Lu, Karencici, Yisa Yu, F.I.R., Jessica

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